The dream is to find that side hustle and project that gives you energy rather then drains you. The passion project that calls to you and can put a wide smile on your face even on days when the 9-5 was nothing out of the ordinary. Ashley found that passion and joy in the custom cakes space with remarkable ways to push her creations into new realms.

Goal:  Develop A Professional Online Presence Beyond Social Media

As a self proclaimed Self-Taught Baker Ashley makes some of the most sinful Buttercream icing Custom Cakes & Cupcakes. Mmmm. Having requests from all kinds of parties and arrangements she has found that this side hustle can fuel her after work and help make some extra cash for fun with the family.

“A party or event needs a delicious cake to complete the celebration. Get the perfect cake or cupcake for celebrating from AshKakes.”

See what makes AshKakes custom cakes so great.

Skills Used Within Marketing Term Engagement

Market Data Analysis & Research
Social Media Consulting
Web Design & Development
Conversion Rate Optimization
Business Consulting

Building Better Customer Experiences

As digital marketers, most of our time is spent chasing leads, trying to see how we can land new businesses and conversions for our clients. We spend so much time doing this that we forget to take care of these leads once they become customers. Rarely do we go out of...

The Ranking Factors To Remember: SEO’s Unchanging Fundamentals

As a digital marketing consultant, I often find myself spending time on some online forums populated by freelancers, entrepreneurs and small business owners. In such online communities, there’s usually a trend in how they talk about SEO saying that it’s too fluid,...

Common Conversion Tracking Issues Marketers Find In Their Campaigns

Whenever I’m running a digital marketing campaign for my clients, one of the skills I rely on is conversion rate optimization. This is the process of ensuring that visitors to a website are directed to a particular task that I would like them to perform. Maybe I want...

Mastering Strategic Press Release Distribution in Marketing

Today, let's dive into a crucial aspect of our field: mastering the art of strategic press release distribution. This topic might seem a tad formal, but consider it akin to sharing a vital piece of business intelligence with a close associate. In the realm of...