Last updated: November 2026
Snapshot
- Client: Moab Cliffs & Canyons, Moab, Utah
- Industry: Rock climbing and canyoneering guide service
- Services: SEO, content and Google Ads
- Year: Since 2018
The Challenge
Moab Cliffs & Canyons has guided climbers and canyoneers since 1999. As Moab tourism grew, so did the number of guide companies competing for the same searches, and a strong reputation on the ground needed to show up just as strongly online.
What We Did
We built an SEO and content program around the trips they specialize in, matching how visitors search when planning a Moab climbing or canyoneering day, and paired it with Google Ads to reach travelers ready to book.
The Outcome
Moab Cliffs & Canyons reached top search visibility for its core climbing and canyoneering searches in a crowded market. The partnership continues today.


