by Massif.Co | Oct 22, 2019 | Blog
The digital marketing world is dynamic and nothing ever remains the same for long. Take local SERPs for instance. It seems that every time you search for a local business nowadays, something in the SERPs is different. This might seem frustrating and bewildering to...
by Massif.Co | Oct 9, 2019 | Blog
These days it’s no longer a question of whether or not to market your business but how to do it. In my line of work, I have come across several small businesses that invest in marketing almost as an afterthought. Many others feel that they don’t require any outside...
by Massif.Co | Sep 23, 2019 | Blog
As a digital marketer, I like to keep tabs on what is happening in the digital space and SEO world. So I was excited when in late July, Google quietly rolled out a “Get a Quote” button for businesses that have turned on messaging on their Google My Business (GMB) app....
by Massif.Co | Sep 9, 2019 | Blog
After working in the digital marketing space for a number of years, I have come to realize that every once in a while, certain debates come up and they’re never resolved. One of these debates revolves around this question “Are 301s, 302s and rel-canonicals basically...
by Massif.Co | Aug 21, 2019 | Blog
Conversion rate optimization or CRO is one of the processes involved in digital marketing and it’s one of the many skills I have as a digital marketer. CRO simply refers to the process of optimizing your website to increase conversions or enable people to take certain...
