When was the last time you browsed an online store, added a product to your cart, and then closed the page without checking out? Moments like these happen...

Author
Braden Tobler
Founder and CEO, Massif.Co
Braden founded Massif after four years at an SEO agency, where senior mentors taught him the fundamentals and eventually helped him plan the jump to running his own firm. He brings more than ten years of SEO experience and over six years of paid ads management, and he still works hands on across every Massif service.
He grew up in St. George, studied Computer and Information Technology at Dixie State University, and built Massif around a simple belief: be honest about what is worth the budget, measure what actually pays the bills, and never sell hype. His articles cover SEO, Google Ads, AI search and the tracking that proves what is working.
- 10+ years of SEO experience
- 6+ years of paid ads management
- Founder and CEO of Massif.Co
- Computer and Information Technology, Dixie State University
- Podcast guest on search, ads and AI
- Based in St. George, Utah
As Heard On
Podcasts and Media
Decoding Clicks and Cashflow | Coastal AI Chats | Right Media Group Chronicles | Marketing Lyfe with Taylor Timothy
Writing
Articles by Braden
SEO vs. SEM: Which Strategy Is Right for Your Business?
With the online marketplace becoming increasingly competitive, businesses are constantly searching for ways to stand out and drive traffic to their websites....
How to Boost Your Local Business with SEO and Google Ads
Getting noticed as a small local business can feel daunting, especially when larger competitors dominate the market. However, with the right combination of...
Boosting Client Appointments with Optimized Google Ads Campaigns: JD Holistic Wellness
JD Holistic Wellness is a premier wellness center offering holistic therapies, including massage therapy, acupuncture, nutritional counseling, and mental...
Case Study: Driving New Patient Growth with Optimized Google Ads for St. George Dental Care
St. George Dental Care is a trusted dental practice serving the St. George, Utah community. Known for their comprehensive dental services, advanced...
Boosting E-Commerce Sales with Targeted Google Ads Optimization : Primal Cacao
Primal Cacao is an artisanal chocolate brand specializing in organic, ethically sourced cacao products, including dark chocolate bars, cacao nibs, and...
JTS Forklift Services: Building a Google Ads Lead Engine From the Ground Up
How Massif built Google Ads for JTS Forklift Services in Utah from the ground up and grew monthly calls and form leads nearly 3x in two years.
Delivering Consistent High-Quality Leads with Google Ads Optimization: Local Lead Co
Local Lead Co is a digital marketing agency specializing in generating qualified leads for small to mid-sized businesses across industries like home services,...
Open Sky Productions: Scaling Google Ads for an Event Production Company
How Massif built and scaled Google Ads for Open Sky Productions, an event production company, more than tripling quarterly ad traffic over three years.








