Do you want to increase the reach and impact of your search engine marketing ad campaigns? Adding Ad Extensions to your SEM performance is an effective way to...
Author
Braden Tobler
Founder and CEO, Massif.Co
Braden founded Massif after four years at an SEO agency, where senior mentors taught him the fundamentals and eventually helped him plan the jump to running his own firm. He brings more than ten years of SEO experience and over six years of paid ads management, and he still works hands on across every Massif service.
He grew up in St. George, studied Computer and Information Technology at Dixie State University, and built Massif around a simple belief: be honest about what is worth the budget, measure what actually pays the bills, and never sell hype. His articles cover SEO, Google Ads, AI search and the tracking that proves what is working.
- 10+ years of SEO experience
- 6+ years of paid ads management
- Founder and CEO of Massif.Co
- Computer and Information Technology, Dixie State University
- Podcast guest on search, ads and AI
- Based in St. George, Utah
As Heard On
Podcasts and Media
Decoding Clicks and Cashflow | Coastal AI Chats | Right Media Group Chronicles | Marketing Lyfe with Taylor Timothy
Writing
Articles by Braden
The Impact of Voice Search on SEO Rankings
In a rapidly changing digital landscape, voice search has become an increasingly popular way to access information quickly and easily. We live in an era where...
Measuring SEO Success: Key Metrics to Track for Improving Rankings
If you've been working on SEO for your business, you undoubtedly have one burning question, how can I measure success? Every business is eager to see its page...
SEO vs SEM: What’s the Difference and Why We Suggest Both
Are you a business owner or marketer looking to optimize your website for increased visibility and traffic? If so, then it is essential that you understand...
The Importance of Mobile Optimization for SEO Success
In this ever-evolving digital world, it has become increasingly important for businesses to create an optimal workflow that is tailored to the needs of their...
Moab Cliffs & Canyons Website Redesign: Faster, Mobile Ready and Easier to Book
Most visitors plan Moab trips on their phones, and the old site was slow on mobile. Booking a tour took more steps than it should have.
Top Tips For YouTube SEO From Market Research
YouTube SEO Comment count appears to be a very influential ranking factor. We found that a video's comment count strongly correlates with higher rankings....
The D2D Experts: Growing Organic Traffic for a Door to Door Sales Coaching Team
The D2D Experts is a long standing team that coaches and supports door to door sales reps through the sales season. With a website refresh underway, they wanted long term organic traffic working alongside their paid advertising.
Ever After Events: Filling the Calendar for a Princess Party Company
Ever After Events was a new company in a very specific niche: bringing princess characters to parties and events. It needed to be found by parents planning parties and to turn that interest into bookings.