AI in Marketing: Raising the Bar on Coastal AI Chats
Braden Tobler joins Michelle on Coastal AI Chats to talk about how Massif uses AI across ads, SEO and reporting, why human review is non negotiable, and the KPIs that actually matter.
Is Your Google Ads Budget Ready for the Holiday Rush
A Google Ads budget holiday rush plan has to be set before November, because the ad auction gets crowded fast once Black Friday campaigns start running. Thanksgiving falls on November 26 this year. That puts Black Friday on November 27 and Cyber Monday on November 30,...The D2D Experts: Growing Organic Traffic for a Door to Door Sales Coaching Team
The D2D Experts is a long standing team that coaches and supports door to door sales reps through the sales season. With a website refresh underway, they wanted long term organic traffic working alongside their paid advertising.
Ever After Events: Filling the Calendar for a Princess Party Company
Ever After Events was a new company in a very specific niche: bringing princess characters to parties and events. It needed to be found by parents planning parties and to turn that interest into bookings.
Linville Financial: Building Organic Traffic for a Nevada Financial Advisor
Brent at Linville Financial understood the value of long term SEO from the start. The goal was to reach people planning for retirement and working to improve their financial future.
Red Mountain Technology Solutions: Ranking a Local IT Provider for the Services It Sells
Red Mountain helps local businesses with phone systems and technology, backed by a local support team. It needed a sales funnel that reached businesses actively looking for those services.