As digital marketers, most of our time is spent chasing leads, trying to see how we can land new businesses and conversions for our clients. We spend so much...

Author
Braden Tobler
Founder and CEO, Massif.Co
Braden founded Massif after four years at an SEO agency, where senior mentors taught him the fundamentals and eventually helped him plan the jump to running his own firm. He brings more than ten years of SEO experience and over six years of paid ads management, and he still works hands on across every Massif service.
He grew up in St. George, studied Computer and Information Technology at Dixie State University, and built Massif around a simple belief: be honest about what is worth the budget, measure what actually pays the bills, and never sell hype. His articles cover SEO, Google Ads, AI search and the tracking that proves what is working.
- 10+ years of SEO experience
- 6+ years of paid ads management
- Founder and CEO of Massif.Co
- Computer and Information Technology, Dixie State University
- Podcast guest on search, ads and AI
- Based in St. George, Utah
As Heard On
Podcasts and Media
Decoding Clicks and Cashflow | Coastal AI Chats | Right Media Group Chronicles | Marketing Lyfe with Taylor Timothy
Writing
Articles by Braden
Digital Marketing Strategies Business Owners Often Overlook
When it comes to building up a long-term marketing strategy, we often rely on traditional marketing techniques like running corporate blogs and social media...
Operating During A World Health Crisis: Helpful Tips for Local Businesses
The current changes brought about by the COVID-19 pandemic have had far-reaching consequences for businesses. With various states and countries on lockdown,...
How Local Marketers Are Dealing with the Business Impact of a World Health Crisis
The Covid-19 pandemic has brought changes in every aspect of our lives including how we do business. With several parts of the world in lockdown and many...
Awesome Insights From A Local Consumer Survey On Reviews
In a past blog post, I covered the reasons why young consumers didn’t read local business reviews last year. This was based on the results of the Local...
The 5 Biggest Google Ads Updates of 2019
Online advertising is one of those things you can’t afford to ignore as a digital marketer. This is one of the areas I really focus on as it could make a...
St. George Chamber of Commerce: Growing Search Visibility During the 2020 Crisis
When the coronavirus crisis hit in 2020, local businesses turned to the chamber for guidance and resources, and that information needed to be easy to find online.
Mask Shortage Solution: Connecting Mask Makers With Health Workers in Need
In the early months of COVID-19, demand for masks and PPE far outpaced supply. Clinics often didn’t know how to get help, and people making masks didn’t know where to send them.
Changes In Local Search: Diving Into The New “Query Carousel”
In the digital marketing world, seemingly small changes can create huge ripples and in my years in the business, I’ve learned not to ignore them. One of the...








