Braden Tobler, founder of Massif.Co

Author

Braden Tobler

Founder and CEO, Massif.Co

Braden founded Massif after four years at an SEO agency, where senior mentors taught him the fundamentals and eventually helped him plan the jump to running his own firm. He brings more than ten years of SEO experience and over six years of paid ads management, and he still works hands on across every Massif service.

He grew up in St. George, studied Computer and Information Technology at Dixie State University, and built Massif around a simple belief: be honest about what is worth the budget, measure what actually pays the bills, and never sell hype. His articles cover SEO, Google Ads, AI search and the tracking that proves what is working.

  • 10+ years of SEO experience
  • 6+ years of paid ads management
  • Founder and CEO of Massif.Co
  • Computer and Information Technology, Dixie State University
  • Podcast guest on search, ads and AI
  • Based in St. George, Utah

Writing

Articles by Braden

Lazalu Zion: Building an Online Home for an Off Grid Retreat Near Zion

Lazalu Zion: Building an Online Home for an Off Grid Retreat Near Zion

For about twenty years Lazalu was a retreat for artists. When its owner, Robert, opened the home to guests on Airbnb and VRBO, it needed a web presence of its own that could support marketing for the long term.

Moab Cliffs & Canyons: Top Search Visibility for Moab’s Original Climbing Guides

Moab Cliffs & Canyons: Top Search Visibility for Moab’s Original Climbing Guides

Moab Cliffs & Canyons has guided climbers and canyoneers since 1999. As Moab tourism grew, so did the number of guide companies competing for the same searches, and a strong reputation on the ground needed to show up just as strongly online.

Dixie 4 Wheel Drive: Top Local Rankings for a St. George 4×4 Specialist

Dixie 4 Wheel Drive: Top Local Rankings for a St. George 4×4 Specialist

Dixie 4 Wheel Drive builds and upgrades Jeeps, trucks and side by sides in one of the best off road regions in the West. They wanted an online presence that matched their reputation, locally and with off road customers nationwide.