by Massif.Co | Nov 14, 2018 | Blog
Google ads are in the process of adjusting the use of their exact match type and its impact in future ads. As we are given more options in some areas and worry about crafting ads more and more, Google is making adjustments to a match type that seemed like it was...
by Massif.Co | Nov 9, 2018 | Blog
Every so often in my digital marketing career, I come across strategies that are touted as game changers. One of the marketing techniques that has gained popularity thanks to its remarkable success rate is audience targeting. If you’re marketing your business online,...
by Massif.Co | Nov 2, 2018 | Blog
Google’s latest feature for business in maps and Google My Business is making an impact in the SEO community. Google has recently added a “Follow” button to GoogleMy Business and Map listings in search. This feature allows for consumers to follow and...
by Massif.Co | Oct 22, 2018 | Blog
Once in a while, I come across an article giving recommendations for the “ideal blog post length” or the “perfect publishing frequency”. While I acknowledge the time it took to put these kinds of articles together, I honestly find them to be really misleading. From my...
by Massif.Co | Oct 9, 2018 | Blog
As a digital marketing consultant, I often find myself spending time on some online forums populated by freelancers, entrepreneurs and small business owners. In such online communities, there’s usually a trend in how they talk about SEO saying that it’s too fluid,...
by Massif.Co | Oct 3, 2018 | Blog
Hey everyone, I would like to introduce you to a good friend today, Taylor Timothy a digital marketing professional that I go back real far with in the marketing space. Taylor and I have been connected and mentored each other through many projects and questions over...
